Just In
- 12 hrs ago Elon Musk’s X Is Launching a TV App Similar to YouTube for Watching Videos
- 13 hrs ago Qualcomm Reveals Snapdragon X Plus Chip for Laptops: 10 Core CPU, On-Device AI, & Much More
- 13 hrs ago Flipkart Teases “Jaw-Dropping” Discount on iPhone 15: All-Time Low Price Anticipated
- 14 hrs ago President Joe Biden Signs Bill to Ban TikTok in the US: Unless This One Condition is Met
Don't Miss
- Movies Pavi Caretaker Box Office Collection Day 1 Prediction: Dileep's Movie Expected To Open Strongly
- Sports Who Won Yesterday's IPL Match 41? SRH vs RCB, IPL 2024 on April 25: Royal Challengers Bangalore End Losing Streak
- Finance Bajaj Group Stock Declares Rs. 60/Share Dividend: Buy Ahead of Record Date On 28 June?
- News MEA Dismisses US Human Rights Report On Manipur As 'Biased And Misinformed'
- Automobiles Royal Enfield Unveils Revolutionary Rentals & Tours Service: Check Out All Details Here
- Education AICTE introduces career portal for 3 million students, offering fully-sponsored trip to Silicon Valley
- Lifestyle Heeramandi Screening: Alia Bhatt, Ananya Panday, Rashmika Mandanna And Others Serve Finest Ethnic Style!
- Travel Escape to Kalimpong, Gangtok, and Darjeeling with IRCTC's Tour Package; Check Itinerary
Twitter, LinkedIn Rated As Top Choices for World's Best CEOs
Top bosses at the world's 50 biggest companies are using Twitter and LinkedIn more than they did two years ago and have completely deserted Facebook, a new study reveals.
The study by PR firm Weber Shandwick, that looked at social media use by CEOs running the top 50 companies on Fortune's 2014 Global 500 rankings list, found that 10 percent of those CEOs are on Twitter, up from just two percent in 2012, Re/code.com reported.
Recommended: Top 20 High-end Smartphones Available on EMI In India for Twitter, LinkedIn and Social Media
LinkedIn was the most popular network, with 22 percent of CEOs on the platform, up from just six percent in 2012. The study found that none of the CEOs have active Facebook pages. In 2012, 10 percent of the CEOs in that category were using Facebook.
Leslie Gaines-Ross, Weber Shandwick's chief reputation strategist, said that she expects that number to increase in the future. "There was a sense two to three years ago that CEOs had to be on every platform to be doing their job properly.
Now I think that CEOs are identifying which platform really works for them," Gaines-Ross was quoted as saying. Surprisingly, just 28 percent of these CEOs have a public social media account at all, regardless of platform. It was just 18 percent in 2012.
The study also found that more CEOs are participating in company videos, a nod to the importance of video as a marketing strategy for companies. More than half of these CEOs appeared in videos on their company website or YouTube last year, up from 40 percent in 2012 and just 18 percent in 2010.
Source: IANS
-
99,999
-
1,29,999
-
69,999
-
41,999
-
64,999
-
99,999
-
29,999
-
63,999
-
39,999
-
1,56,900
-
79,900
-
1,39,900
-
1,29,900
-
65,900
-
1,56,900
-
1,30,990
-
76,990
-
16,499
-
30,700
-
12,999
-
11,999
-
16,026
-
14,248
-
14,466
-
26,634
-
18,800
-
62,425
-
1,15,909
-
93,635
-
75,804