Apple released it's mapping service back in September, but was plagued with poor reviews and user complaints about the data being inaccurate. However, the app has seen a sequence of study improvements and it looks like the Cupertino-based company wants to give Google, something to worry about. Apple has acquired a start-up company called WiFiSLAM, which develops ways for mobile apps to detect a phone user's location in a building using Wi-Fi signals.
Apparently Apple bought the Silicon Valley-based company for $20 million. WiFiSLAM, co-founded by formar Google software engineering intern Joseph Huang develops mobile apps which allows smartphones to pinpoint user's location in a building using Wi-Fi signals. The company has been rendering it's services to application developers for indoor mapping and new types of retail and social networking apps.
Google is known to offer indoor mapping for various locations such as in airports, shopping centers , sports venues amongst others. The acquisition should aid Apple in the war for supremacy, over indoor mobile location services. Previously, Apple also acquired companies such as C3 Technologies and Poly9 to build up its location capabilities. Apple chief executive Tim Cook apologized for the lack of quality of the mapping service and said the company has every intention of improving the service.