Beats has introduced the Studio3 Wireless headphone which is the successor to the 2013 launched high-end Studio Wireless model. Studio3 Wireless is also a high-end acoustic device that is equipped with a W1 wireless chip from Apple.
Beats Studio3 Wireless features lasting battery life, Pure Adaptive Noise Cancellation and quick Bluetooth pairing with an efficient wireless connectivity, all thanks to Apple's W1 chip. Beats claims that its latest high-end headphone offers a 22-hour battery backup with wireless connection and noise cancellation turned on.
The battery life on the device is now up close to competitor's claims that include high-end acoustic manufacturers including Bose and Sony. Moreover, the battery life is 10 hours in excess to what the previous model offered.
The noise cancellation feature on the gizmo is also somewhat new and much more intelligent. Beats is calling its latest noise cancellation technology the Pure ANC or Pure Adaptive Noise Cancellation.
As the name suggests the ANC keeps a track of the user's ambiance and surrounding. The technology optimizes the noise cancellation as per the user's surroundings.
It also adjusts to the fit of the device over user's ears and makes changes to avoid sound leak that may be caused by glasses, hair or movement.
The device also offers onboard controls to change track, control volume levels and to activate Siri.
The headphone is available in several vibrant colors and is available on Apple.com for $350(approx. Rs. 22,000) in the US. The latest wireless model costs lesser than its predecessor and fares closely against Sony's recently announced WH-1000XM2.