Intex creates a new milestone with record sale of 3 Lakh power banks in Aug, 2017

Intex attains leadership position in the power banks category in online sales.

    Intex Technologies, one of the popular consumer electronics companies in India, has just announced that it has achieved a new milestone with sale record of 3 Lakh power bank units pan-India in the month of August, 2017.

    How Intex became the No.1 player in the power banks category

    Maximum sales were done at various online platforms thereby making Intex the No. 1 brand in the online space. Earlier this year, Intex was clocking 100K units per month and in August achieved 3 times the same. Intex's Power Bank's online to offline ratio stands at 85:15.

    Commenting on this achievement, Ms Nidhi Markanday, Director & Business Head, Intex Technologies said, "We are thrilled to announce that Intex has sold 300K power banks in August 2017, out of which 85 percent sales came from the online platforms during the month, a clear vindication of brand Intex's increasing online reach and acceptance."

    How Intex became the No.1 player in the power banks category

    She further added, "Over the past few years, e-commerce and online shopping has been gaining immense traction in India driven primarily by tech savvy youth. We are sure of achieving same numbers in the following months of the festive period this year. Keeping consumers in mind, Intex has always partnered with popular e-commerce portals to increase its online reach and provide innovative products to a wider consumer base at competitive prices."

    The highest selling models behind the record sales were IT-PB11K, IT-PB12.5K, and IT-PB20KPoly. Intex continues to increase its omnichannel presence across online, general trade and LFR segments to further enhance consumer reach.

    Intex Power Banks are known to offer the best user experience at competitive market prices and are widely available across popular e-commerce platforms like Flipkart, Amazon, Snapdeal, Paytm and others.

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