Noise Achieves Remarkable 100% YoY Revenue Growth, Generates Over ₹2,000 Crore in FY23

Noise, a seasoned company in the smart wearables industry, has achieved an impressive YoY growth of over 100% in India, cementing its position as a market leader. The company has announced that its revenue for FY23 has surpassed ₹2000 crores, and it aims to build on this success in the upcoming fiscal year.

With a workforce of 400 employees, Noise is expected to maintain a growth momentum of over 70% next year through a combination of pricing and volume growth.

Noise has been producing over 95% of its products in India, emphasizing its commitment to the country's goal of becoming a global manufacturing hub. The company has also been recognized for shipping over three million made-in-India smartwatches, making it the first domestic brand to achieve this feat.

Noise Claims a Significant Share of the Wearables Market

According to the latest IDC numbers, Noise ranks third in overall wearables, with a YoY growth of 97.3% and a market share of 11.9% in India.

Noise held the second position in the smartwatch category, with a 21.6% share and a year-over-year growth of 157.6%.

Noise's Smartwatches Accounted for 80% of Growth

Noise has claimed significant growth in the smartwatch and TWS sectors, with smartwatches accounting for 80% of this growth. The Noise ColorFit Pro 4, Noise Champ 2, and Noise ColorFit Pulse 2 Max are just a few of the new products that have been added to the company's lineup.

The TWS market has also seen the introduction of other successful devices, such as the Noise Buds VS102, Noise AirBuds Mini, and Noise Buds VS104.

With three consecutive years as the most popular smartwatch brand in India, Noise has established itself as an industry frontrunner. What's more, it's the only Indian brand in the top five of the world's largest wearable sellers, bagging an impressive fourth spot.