Superlex enters the Indian acoustics market with a wide product line-up

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Superlux has announced the launch of its professional audio products in India. The products include Monitoring Headphones, Dynamic Vocal Microphones, Drum Microphone Sets and Microphone Value Packs.

Superlex enters the Indian acoustics market

Superlux is a Taiwanese audio products manufacturer that has been in the business for past three decades. Superlux has partnered with Origin Marketing in India to reach out to potential consumers in the country. The products will be sold through e-commerce retailing.

The headphones that the brand will introduce in India includes HD681, HD681B, HD681EVO, and HD668B. All of these headphones have been tagged with prices between Rs. 2490 to Rs. 3990. The microphones that have been launched include D108A, PRO248S and PRO258 and are priced between Rs. 3990 to 5490.

Drum Microphone kits, which one can generally relate to as bulb shaped mics, have also been introduced in the country by Superlux. The DRKA3C2 and DRKA5C2 Drum Microphone Kits from the brand are priced at Rs. 11790 and Rs. 14790 respectively.

The company has also introduced much economical set of Microphone Value Packs that come with the brand name MSK10B and MSK124 and have been priced at Rs. 5490 and 7990 respectively.

The products have been developed keeping in mind the requirements of professionals. They are certainly better in quality compared to an average day-to-day use headphone. It would be interesting to see how the products match up against other performance-oriented counterparts from various brands. Although, one of the strong points for Superlux is the price factor. Several high-end and mid-range professional acoustics products are priced as much as double compared to Superlex.



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