Google’s Year in Search 2025: From IPL 2025 to Gemini; Here Are the Top Indian Trends This Year

Google's latest India Year in Search 2025 report shows how people across the country used Google Search to navigate news, culture, daily life and AI. The study presents search not just as a fact checker, but as an intelligence companion that helps Indians plan, react, create and stay connected with events in India and around the world.

Search behaviour in 2025 mixes curiosity about artificial intelligence with strong interest in sport, films, travel, policy and safety. "Indian Premier League" led all searches, while "Google Gemini" became the #2 top trending search. People also turned to Google for urgent updates through queries such as "Earthquake near me" and "Air Quality near me".

India Year in Search 2025: A–Z Cultural and Entertainment Trends

Entertainment personalities and cinema played a central role in India Year in Search 2025. Aneet Padda and Ahaan Panday, stars of Saiyaara, were the top trending entertainment personalities, while Saiyaara itself became the #1 movie search and its title track the #1 song. Dharmendra featured at #10 in Top Overall Searches and ranked #2 among News Events, reflecting lasting affection for classic cinema icons.

Interest in regional and South Indian films also stood out. "Kantara" placed as the #2 Top Movie search, joined by strong searches for "Coolie" (Tamil), "Marco" (Malayalam) and "Game Changer" (Telugu). International titles appeared too, with "Final Destination" becoming the top international film search, while the horror franchise’s name also surfaced in dating-related discussions grouped under Final Destination & Floodlighting.

India Year in Search 2025: Sports, Personalities and Social Talking Points

Cricket remained a major driver of online attention during India Year in Search 2025. "Indian Premier League" was both the #1 Top Overall Search and #1 Top Sports Event. Beyond the IPL, searches covered tournaments such as the Asia Cup and the Champions Trophy, while interest in the Women's World Cup marked growing focus on women’s cricket on major global stages.

Personalities across sport, lifestyle and digital media attracted heavy search traffic. Vaibhav Suryavanshi emerged as the #1 trending personality, with the teenage cricket sensation symbolising fresh sporting talent. Jemimah Rodrigues ranked as the #1 Top Woman personality and led searches for women athletes. Ranveer Allahabadia also appeared as a trending personality, while Saif Ali Khan topped the list of entertainment personalities.

India Year in Search 2025: Everyday Life, Recipes and Travel Choices

Food searches during India Year in Search 2025 reflected both traditional tastes and global flavours. Among recipes, "Thekua" and "Ukadiche Modak" took the top spots, while festive dishes such as "Ugadi Pachadi" and "Thiruvathirai Kali" also drew attention. At the same time, "Yorkshire Pudding" trended, showing interest in international comfort food prepared at home.

Travel and local discovery also shaped search behaviour. "Maha Kumbh" became both the #1 Top News Event and the #1 Travel search, with many users exploring "Kumbh Mela itinerary". Searches for "Phu Quoc" signalled curiosity about newer international destinations, alongside steady demand for the Philippines, Phuket and Pondicherry. Locally, the most popular "Near Me" query was "Earthquake near me", followed by lookups for Dandiya Night, Durga Puja, Pickleball and movies nearby.

India Year in Search 2025: AI, Nano Banana Trends and New Tools

Artificial intelligence moved from early interest to daily habit in India Year in Search 2025. Curiosity about "Google Gemini" placed the AI ecosystem at #2 among top trending searches, while queries also mentioned DeepSeek, Perplexity, ChatGPT, Google AI Studio and Flow. Nano Banana trends highlighted AI-powered image prompts, including 3D model concepts and Gemini saree prompts that blended technology with fashion.

Google reports that visual searches grew 70% globally year-on-year, with India leading use of Google Lens. Collectible culture appeared through searches for "Labubu", which became the #1 top collectible and toy trend. Online culture also delivered viral moments such as the "67 Meme", along with interest in memes linked to Arjun Kapoor and Vishal Mega Mart Security Guard Job.

India Year in Search 2025: News, policy and global events

News and public affairs were another major pillar in India Year in Search 2025. "Ceasefire" topped Meaning queries, as people sought context from news and viral discussions. "Operation Sindoor" became a top news search following the Pahalgam attack, with citizens closely tracking live coverage and official statements. Policy debates appeared through searches on the Waqf Bill.

The query "What is Waqf Bill" ranked as the top "What Is" search, pointing to strong interest in understanding legislation. Space and science searches also left a mark, with "Sunita Williams" trending within S–Z themes. Entertainment from abroad surfaced through "Squid Game", while Indian series such as "Panchayat" and "The Ba***ds of Bollywood" gained their own dedicated spikes in search activity.

India Year in Search 2025: AI Mode, Gemini 3 and search features

Alongside trend data, Google detailed new AI features that shaped India Year in Search 2025. AI Mode with Gemini 3 launched first outside the U.S. in India, supporting 8 Indian languages. Gemini 3 offers state-of-the-art reasoning, multimodal understanding and advanced agentic capabilities, with access for Google AI Pro and Ultra subscribers through Gemini 3 Pro.

Tools such as Nano Banana Pro, built on Gemini 3 Pro, added creative options for users wanting to visualise data or designs. Virtual Apparel Try On allowed people to view how different fabrics might drape, fold or stretch on their bodies. Integration of Lens in AI Mode tied visual recognition with recommendations, while AI Mode in Circle to Search enabled instant follow-ups on anything circled on screen.

Search Live in AI Mode introduced mobile-first, real-time conversations in English and Hindi. Flight Deals brought AI-assisted travel planning, where users could describe preferred trips in natural language and receive matching destinations plus real-time options from Google Flights. These functions show how India Year in Search 2025 moved search from static answers towards interactive guidance, both for daily tasks and creative exploration.

Google also used AI to present India Year in Search 2025 findings in new formats. Visualised with Nano Banana Pro converted trend data into visual art. Audio Overviews delivered cultural insights in multiple languages, while Video Overviews supported different storytelling styles. The report explains that "trending" queries are searches with the biggest sustained spike in traffic in 2025 compared with 2024, reflecting how AI, culture and daily concerns shaped India’s online interests.