Difference between WhatsApp Business and standard WhatsApp

By: Gizbot Bureau

Popular Instant Messaging app, Whatsapp has launched a standalone app for small business owners called WhatsApp Business. Compatible with Whatsapp Web, this app helps the company to easily connect or interact with customers by offering supports, updates and a lot more.

Difference between WhatsApp Business and standard WhatsApp

This app is now available for free on Google Play Store. In this case, customers will be interacting through the regular Whatsapp app, while the business owner uses the Business version of the app.

Whatsapp Business Features

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#1 Business Profiles

In the Whatsapp Business, it has a feature called as ‘Business Profiles' which helps the customers to get information such as the email or the store address, website or any extra description of the business. This part helps to establish the nature of your business on WhatsApp.

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#2 Messaging tools

#2 Messaging tools

It has features like a smart messaging tool, that ensures to reply quickly to frequently asked questions. In here you can also set up a greeting messages that introduce customers to your business.

#3 Messaging statistics

This app offers messaging statistics that provides business owners that help to tweak their strategy using simple metrics about the number of messages that were sent, delivered and read. So these are the three main points that set the Whatsapp Business with the standard Whatsapp.

Things you need to have this app

A separate smartphone

Phone number for registering

How to setup account on Whatsapp Business

Step 1: Install the Whatsapp Business from Google Play Store for free on your device.

Step 2: Once it is installed, launch the app by tapping on it.

Step 3: Now verify your business number

Step 4: After your number gets verified, start setting up your business name.

Step 5: Now tap on the menu button, go to Settings -> Business settings -> Profile. Here you will get various fields just like a contact card, where you need to fill in all the details that you want to share with your customers. The WhatsApp Business only allows one mobile number to be linked to one WhatsApp account.

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