Formula 1 Introduces Comprehensive Redesign Of App And Website For Enhanced Fan Engagement

Formula 1 has rolled out a comprehensive redesign of its official app and website. The overhaul is aimed at making it easier for fans to personalize their experience, follow favorite teams and drivers, and access content in formats that match how people consume media today.

A More Personalized Experience for Fans

One of the standout features of the redesign is enhanced customization. Fans can now handpick specific drivers and teams to follow, unlocking a more tailored dashboard of race stats, event performance data, and season-wide tracking.

Whether you're into the constructors' championship battle or rooting for a single racer, the platform adapts to what you care about most.

Modern UI Meets Social-First Video Design

The homepage has been reimagined with content discovery in mind. Now, the platform offers a mix of short and long-form video segments, including mobile-first stories and vertical videos. This design choice mirrors formats popularized by social media apps, making the browsing experience more familiar and fluid, especially on smartphones.

Whether it’s pre-race analysis, behind-the-scenes clips, or race-day highlights, fans can now access rich video content without having to dig through menus.

F1 TV Now Seamlessly Integrated

For subscribers of the premium F1 TV service, the app and website now integrate live and on-demand race content. You no longer need to jump between different platforms to catch up on race footage or stream live events—it’s all within the same ecosystem.

This tighter integration is especially useful for fans who rely on detailed coverage, including onboard cameras and team radios, and want to experience the race as close to trackside as possible.

Real-Time Telemetry and Accessibility Options

Another major improvement is the expanded access to real-time telemetry through the Live Timing feature. Subscribers can now monitor key data like lap times, tire compounds, sector splits, and more—all as it happens. This level of detail is likely to appeal to hardcore fans and those participating in Fantasy leagues.

Additionally, the redesign takes accessibility seriously. With features like adjustable font sizes, dark/light mode switching, and video overlays for sound-free environments, the new platforms aim to serve a wider range of user needs.

Built with Feedback, Looking Toward the Future

Interestingly, the development process for the revamped platforms involved extensive feedback from fans. The company says user input helped shape everything from the interface layout to the type of content prioritized. It’s a clear sign that Formula 1 is listening—and iterating based on how fans actually interact with its digital content.

The current focus is on streamlining access to breaking news, technical analysis, race-day coverage, and fan-favorite games like Fantasy and Predict. However, Formula 1 also hinted that additional updates are coming soon, particularly around its "F1 Unlocked" membership program, which will expand to include more exclusive content and features.

Where to Access the New Platforms

The redesigned Formula 1 app is now available on both iOS and Android devices. Meanwhile, the updated web experience is live at F1.com.

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