Grofers adds UPI payment option for Android mobile users

Grofers, an Indian on-demand online grocery delivery service has now announced that it has introduced Unified Payment Interface (UPI) payment option for all its Android app users. Following the rollout, all Android users of Grofers will be able to use UPI to pay for their shopped groceries and other items on the mobile application.

Talking about the introduction of new payment option Mr. Albinder Dhindsa, Co-founder, and CEO, Grofers said, "We believe UPI would take over from NetBanking as a preferred payment channel and would help make shopping on Grofers even more seamless and secure. In UPI, we see the next revolution in digital payments in India. Moreover, we have seen higher retention amongst users who pay via the online option. UPI would help us in driving that further along with enabling easier payments for our users."

The company is adopting a payment method which has seen rapid growth last year and is now making online transaction much easier for the consumers. With the addition of this new feature, when users visit the app, the payment option will be reflected on the checkout page post where the customers can choose any UPI app to pay the amount with.

Users can proceed with the transaction and make the payment via the app they previously used to authenticate it. The amount will be directly debited from the users' linked bank account. In case of a failed transaction, the amount will be refunded within four to five business days, directly to the users' bank account linked to the UPI ID.

The UPI payment option for online purchases is implemented on the app through App Intent.