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Xiaomi which is largely known for manufacturing smartphones, and maybe sometimes for its additional accessories. Now Bloomberg reports that the company is considering to acquire the action camera firm GoPro. The news comes after GoPro announced that it would be leaving the drone business due to its broader financial griefs.
GoPro CEO Nick Woodman earlier admitted that he considered selling the company. "If there was an opportunity to merge GoPro with a larger parent company," said Woodman, "that could help us scale our business and provide a better return on investment [...] we would welcome the opportunity to explore such an opportunity."
In January GoPro announced the Hero 6 Black action camera in India. GoPro Hero 6 is the successor of the Hero 5 and is available at a price of Rs 37,000.
The Hero 6 uses an advanced technology and captures images in high-quality offer a good image stabilization and also supports RAW and HDR photo modes along with improved low light capture for better quality images. It supports 4K60 and 1080p240 video recording and is waterproof.
GoPro also claims that it has improved the design for high dynamic range accompanied by improved low-light performance. The company has added a new digital zoom feature to the latest iteration. GoPro Hero 6 also enables sharing of videos easier and fast when used with Quickstories.
The GoPro Hero 6 is a wireless Bluetooth enabled device along with inbuilt Wi-Fi which supports 5GHz Wi-Fi frequency range. It also features touch Zoom along with QuickStories and GoPro compatible app so users will not have to worry regarding connectivity as Hero 6 also is Wi-Fi and Bluetooth enabled.
GoPro has been on top of the chain when it comes to manufacturing action camera. Based on the news of Xiaomi's interest, it seems GoPro might have found a buyer. Well, if Xiaomi does end up acquiring GoPro, it's certain that the company would do more than just using its moniker, and bring the prices down.
Xiaomi is known for offering top-end products with good specifications at an aggressive price. The company has launched its flagship smartphones in the Indian market at dirt cheap prices and dethroned Samsung as the number one smartphone brand in the country.