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South Korean giant LG is gearing up to storm IFA tech show by showcasing its second-generation smartwatch, the G Watch 2.
Not too long ago, the LG G3 maker released its first ever Android Wear-powered intelligent watch in major territories, including India.
It hasn't been long ago when LG launched its G Watch, and now we're hearing that the Korean company could unveil a Moto 360 killer.
Unconfirmed sources close to the Korean Times believe the G Watch 2 will be an arch rival to Apple's upcoming iWatch.
"LG Electronics was working on a September release for the new smartwatch alongside Google's wearable platform," a high-profile LG official reportedly told The Korea Times. "The IFA fair may be the venue to see the upgraded smartwatch."
Further adding, "The debuts of the smartwatch will be coming at the IFA," although it is unclear whether LG will announce the device next month.
As speculated many a times in the past few days, the watch is going to run on Android Wear platform. In addition, this time around, the next-gen intelligent watch will sport an OLED display, instead of LCD screen. The device should feature a circular face, too.
In fact, the word on the street is that LG will likely to partner a prominent watch maker to produce the device.
The anonymous tipster familiar with the matter said: "LG Electronics is being approached by a lot of authoritative watchmakers for strategic collaboration.
"They need us and LG also wants to use their well-known brand image to boost the awareness of our smartwatches in key target markets."
As GizBot reported on August 8, a top executive at LG India had exclusively told us that the upcoming G Watch 2 might get launch in December 2014.
"LG is currently planning to launch a Moto 360-like smartwatch later this year. The upcoming smartwatch will come with Android Wear OS and will sport a circular screen, just like the Moto 360", a person familiar with the matter told GizBot.
The current generation LG G Watch is being offered at Rs. 14,900 in India.
IFA, Europe's biggest technology exhibition, will kick off in Berlin in the first week of September 2014.
Stay tuned to GizBot for more updates!