Alibaba's UCWeb to invest Rs 2 bn in India, Indonesia

UCWeb has announced its plans to invest Rs 2 billion over the next two years in the Indian and Indonesian market to tap the huge potential of user-generated content in India.

    UCWeb, part of Alibaba Mobile Business Group, on Thursday announced plans to invest Rs 2 billion over the next two years in the Indian and Indonesian market with a focus on enhancing content.

    Alibaba's UCWeb to invest Rs 2 bn in India, Indonesia

    The funds will primarily be used to tap the huge potential of user-generated content in India via its news distribution and content platform, UC News, the company said in a statement.

    "As India enters the age of increased content consumption through mobile devices, there is a huge potential for the growth of user-generated content in India similar to what has happened in China," said Jack Huang, President of Overseas Business, Alibaba Mobile Business Group, in a statement.

    Available in Hindi, Indonesian and English, UC News integrates trending content from social media and partners with traditional media, self-publishers and key opinion leaders for original content.

    SEE ALSO: Here's the most common password of 2016

    UC News recently announced a detailed monetary compensation plan in a bid to offer unique content on UC News and further consolidate its position as a content distribution platform.

    UC News will also help contributors gain traffic, revenue and followers with the help of Big Data technology and smart content distribution system.

    "We estimate that more and more digital content consumers will turn themselves into "prosumers" -- consumers who also contribute to the content production which will also contribute to the increase of digital content creators in India," added Kenny Ye, General Manager, Overseas Business, Alibaba Mobile Business Group.

    The total page views on UC News rose over 290 per cent with content in Hindi seeing maximum traction in the fourth quarter last year.

    The Indian users read in Hindi almost five times more than English on the mobile in 2016.

    IANS

    Click Here for New Tablets Best Online Deals

    Read More About: uc browser internet news
    X

    Stay updated with latest technology news & gadget reviews - Gizbot

    We use cookies to ensure that we give you the best experience on our website. This includes cookies from third party social media websites and ad networks. Such third party cookies may track your use on Gizbot sites for better rendering. Our partners use cookies to ensure we show you advertising that is relevant to you. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on Gizbot website. However, you can change your cookie settings at any time. Learn more