ASUS is one company that has been making strides in the Indian market since their ZenFestival that was held in August 2015. After flooding the market with dozens of options to choose from in the mid-range and budget segment, Asus has launched the upgraded version of their Zenfone Go, the budget phone with decent specs and a great design.
While the Zenfone Go (2nd gen) may look similar to its predecessor, there's a lot going on under the hood. From hardware upgrades to color variants, here's a list of all that is different in the 2nd gen variant of the Zenfone Go.
Snapdragon 200 processor
Moving on from a patchy MediaTek partnership in 2015, ASUS has now equipped the 2nd generation of the Zenfone Go with Qualcomm's budget chipset - the Snapdragon 200. With a clock speed of 1.2 GHz, the Adreno 302 GPU for entry-level gaming performance accompanies the processor.
A larger battery
This time around, the Zenfone Go sports a 2,070 mAh battery unit under the hood, which is substantially better than the meagre 1,600 mAh that was present on the first-gen model. A bigger battery ensures that the smartphone will last you the entire day on a full charge.
Refreshed color options
The Zenfone Go that was launched in December 2015 lacked the luster of bright and vibrant color options and instead offered just a plain Black color option. This time around, with the 2016 refresh, the Zenfone Go now comes in exciting colors like Gold, White, Silver and Yellow to add some spice to your wardrobe.
A tad bit lighter
While this may not matter to many, it does help increase convenience in the long run. The ASUS Zenfone Go 2nd gen weighs in at 120 grams, that is just a tad bit lighter than the 133 grams for the 1st gen variant. This means that the Zenfone Go will now feel more comfortable in your hand and your pocket.
Improved camera sensors
This time around, the Zenfone Go comes in two different models - based on camera specifications. The cheaper variant comes with a 5MP+0.3MP combo, for the rear and front camera sensor respectively, while the premium variant has a combo of 8MP+2MP. This is to provide a choice to the consumer if he/she is conscious about the camera for making the decision.
As the ASUS Zenfone Go has two variants for 2016, it means that there is a certain hike in pricing of the smartphone. The cheaper variant comes in at Rs. 5,299 and the premium model comes in at Rs. 5,699. This is comparative to the original model, which was priced at Rs. 5,299 and was launched in December 2015.
100GB of free ASUS WebStorage
Another exciting feature with the Zenfone Go 2nd Gen is that ASUS is bundling a whopping 100GB of free ASUS WebStorage that allows user to upload documents, photos and videos on the cloud without paying extra premium for services like DropBox or iCloud.
PixelMaster HDR Mode
A slight upgrade to the camera on the Zenfone Go 2nd Gen is the addition of the HDR Mode. Developed by ASUS-exclusive technology, PixelMaster, the HDR Mode is highly beneficial for shooting photos and videos in low light as it helps in avoiding shaky images and enhances the stability of your images.