Zen Mobile Launches Cinemax 3 Budget Smartphone Featuring Sandstone Back

Desi smartphone maker, Zen Mobile has launched its latest smartphone in India under the affordable segment. Dubbed as Cinemax 3, this smartphone comes with Sandstone finish back similar to the OnePlus smartphones (except OnePlus X).

Priced at Rs. 5,499, the Cinemax 3 comes pre-loaded with NexGenTV - Live TV Streaming application Saavn, Vuliv video player. The device also offers Zen Care app that provides users with access to 700+ service centers in the country.

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Coming to the specifications, the Cinemax 3 sports a 5.5-inch FWVGA IPS display and powered by a 1.3GHz Quad Core processor on board.

The storage front of the smartphone is backed with 2GB RAM, 16GB ROM with an expandable option of up to 32GB via MicroSD card slot. Further, the smartphone is shipped with Android 5.1 Lollipop out of the box.

Talking about the camera, this budget device comes equipped with 5MP rear camera with Auto-Focus feature and 3.2MP front camera on board.

The Cinemax 3 sis juiced up with a 2900mAh battery that can light up the device up to 30 hours of talk time. Moreover, this smartphone comes with SOS feature, that allows users to send location details to 5 pre-defined numbers of user's choice at the time of emergency.

At this price, the Cinemax 3 will directly compete with other handsets including -- Micromax Canvas Spark 3, Lenovo A1000, Xolo Era 4G, Micromax Bolt Q381 and much more.

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Announcing the launch, Mr. Sanjay Kalirona, CEO, Zen Mobile, said, "Zen Cinemax 3 is designed to provide best in class experience to the users by combining quad core processor power, powerful 2900 mAh battery all into one device. The device is loaded with various smart features at an affordable price that provides seamless experience."