Facebook Acquires Moves, a Finnish Fitness App

By Vivek
|

Facebook already owns a number of apps like Instagram, WhatsApp and Paper and now the social networking giant has also showed interest in yet another app which is fitness oriented. A multi-billion dollar worth social media platform has in fact, recently acquired Finnish fitness app called the Moves.

 
Facebook Acquires Moves, a Finnish Fitness App

According to the statement that the app company released recently, the users of this app will still be able to use it and the acquisition by Facebook does not mean that this app will be integrated into Facebook.

 

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Since there are number of hardwares being released for heal enthusiast off late, users have started buying these devices in a form of wearable gadgets like fitness band and Samsung's Gear Fit. Basically all these wearable devices are not quite much like an independent products which can fully function on its own but needs the support of a parent device. Thus the app like Moves will somehow impact on the sales of these health and fitness gadgets.

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The latest acquisition of Moves by Facebook sends a message that the company has decided to earn revenues from the health and fitness market. To talk about the app, Moves can automatically track users' walking, cycling and running activities and it has the feature to keep count of the steps taken by the user and count the number of calories the user has burnt while carrying out each activity.

"We are joining Facebook's talented team to work on building and improving their products and services with a shared mission of supporting simple, efficient tools for more than a billion people," a statement from the firm read.

According to the Moves developer ProtoGeo, the application has been downloaded four million times for iPhone and Android phones since its launch in January 2013.

You can check out the details of the app and download it from here.

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