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Desi handset manufacturer, Micromax has launched a new tablet in the Indian market under its very famous Canvas series. Dubbed as Canvas Tab P690, this tablet comes with 4th generation Intel Atom Processor along-with unibody brushed-metal finish.
Moreover, this tablet comes with 6 free Kindle E-books, 1GB of free data for 2 months for Vodafone customers, 3 months of free Saavn premium subscription, 6 months of free premium Truecaller subscription, free 1 month Hello TV subscription, Angry Birds and Angry Birds GO with free in-app freebies and MAd app that lets users watch ads, earn points and get money-added to their phone balance.
Micromax Canvas Tab P690 - Key Specifications
Micromax Canvas Tab P690, sports an 8-inch HD IPS display with-a resolution of 1280 x 800 pixels. It is powered by a 1.3GHz quad-core Intel Atom processor beside 1GB RAM under-the hood.
Moreover, on the capacity storage, this P960 houses 8GB of internal memory, with an expansion option of up to 32GB via microSD card-slot and shipped with Android 4.4 KitKat, which is upgradeable to Lollipop 5.0.
On the imaging factor, Canvas Tab P690 features a 5MP rear-camera, 2MP front-facing camera and supports connectivity options such as 3G, Wi-Fi 802.11 b/g/n, Bluetooth, GPS.
Powered by a 4000mAh battery, Micromax Canvas Tab P690 comes in brushed Metallic Grey Color at a price of Rs. 8,999. This device will be available in India from June 7 along with free flip-cover worth Rs. 1,500.
Commenting on the launch Vineet Taneja, CEO, Micromax Informatics, said, "Since January, we've been attaining strong growth of 30% month-on-month with our new Canvas Tab portfolio, and believe that we are set for market leadership in the key segment of Rs.6k-Rs.15k that we operate in."
He further added, "Our role as category leaders will be to grow the category itself by bringing in first-time users by demonstrating how tablets can enable a connected, portable and yet more immersive experience to our content-hungry consumers."
He also added, "Today, we are launching our new Canvas Tab P690-a perfect family tab. Our research has made it clear that there is a large segment of consumers who would value a technology device that can be shared between the family members, and so we've created a powerful yet affordable Tablet powered by Intel, aimed at helping family members enjoy the big screen of the Tablet for the things they love, including Movies, Games, Music, Reading and so on. More such products with sharply defined positioning will follow in the next few weeks and months."
Commenting on the partnership between Micromax and Intel, Anand Ramamoorthy, Director Consumption Sales, Intel South Asia, said, "Intel Processor-based tablets offer the optimal balance of battery life, high performance and mobility to users."
He added, "We are proud of our collaboration with Micromax that is able to deliver a range of personal computing devices to Indian consumers. The new Intel Processor powered Canvas Tab P690 is set to deliver an amazing computing experience for consumers."