Oneplus

    OnePlus:

    OnePlus, the well-known smartphone brand today, was launched by Pete Lau (CEO) and Carl Pei in December 2013. This Chinese phone maker is a fully-owned subsidiary of Oppo. The following year, the company launched its first smartphone; the OnePlus One. The smartphone made its way to the Indian market in December 2014. During that time, OnePlus also announced its plans to expand its presence in the South Asian region.

    The same year, OnePlus decided to open operations in several European countries including Finland, France, Germany, Greece, Hong Kong, Hungary, the UK and many more. OnePlus has presence in 43 countries as of March 2016. The company last year hinted that OnePlus may launch its smartphones via local carriers in the US.

    Invitation System:

    For the first couple of years, OnePlus used something called invitation system for selling its smartphones. In order to obtain an OnePlus device, customers had to sign up for a reservation or respond to the company’s social media posts or receive an invitation from those with an OnePlus phone.

    However, after receiving criticism from fans, OnePlus decided to ditch the invitation-based system. With the launch of OnePlus 3, the company started selling its devices like any other conventional OEM.

    “Smash the Past” Campaign:

    In the year 2014, OnePlus had launched a controversial marketing campaign called “Smash the Past” campaign. As part of the campaign, selected customers were asked to destroy their phones in order to get the OnePlus One phone at just $1. Unfortunately, the campaign went horrible wrong when many damaged their phones even before the campaign start date.

    The campaign was also criticized for environmental purposes. Following the controversy, OnePlus asked winners of the campaign to donate their old phones.

    Products:

    Some of the products which OnePlus has in its portfolio are: OxygenOS, OnePlus One, OnePlus 2, OnePlus 3, OnePlus 3T, OnePlus 5, and OnePlus 5T.

  • OnePlus to integrate Google Due to dialer, contacts, and messaging apps

    Google announced its Dua and Allo app back in I/O 2016. However, the response for the Google Assistant powered messaging app we not up to the marks. The video calling platform gained a lot of...

    February 16, 2019 | Apps News
  • Smartphone market expands 14.5% in 2018, Xiaomi continues to dominate: IDC

    According to a new report by research firm IDC, the smartphone market in India grew 14.5 percent in 2018 with a shipment of 142.3 million units, as per research firm IDC. In the previous year,...

    February 12, 2019 | Mobile News
  • OnePlus to launch 5G gaming smartphone at MWC 2019

    OnePlus will be making an appearance at the Mobile World Congress (MWC) at Barcelona, to showcase a new smartphone. The company recently announced its "Connect with the OnePlus Community over 5G"...

    February 12, 2019 | Mobile News
  • OnePlus, Google shipped all smartphones with latest version of Android OS

    Google and OnePlus were the only two brands to ship all of their Smartphone models with the latest version of Android OS, as per the new report. {image-google-pixel-3-android-1546593926.jpg...

    February 11, 2019 | Mobile News
  • OnePlus sent out a close-door-invite for an event at MWC 2019

    We are at least four months away from OnePlus's upcoming smartphone. And now, the company has started sending an invite for select individuals (close-door-invite), where the company is expected to...

    February 7, 2019 | Mobile News
  • OnePlus trolls Apple as it becomes the No. 1 premium smartphone brand in India

    It is not always seen that smartphone manufacturers trolling their rivals. But its seen that Apple has become the main recipient for such trolls from rival companies like Huawei and Samsung. Now...

    January 31, 2019 | Mobile News
  • OnePlus 6 and 6T Open Beta update brings landscape quick reply and more

    OnePlus Open Beta program lets users enjoy the new features and optimizations ahead of the other users. They can test the new features before the wider rollout of the same. The company has been...

    January 29, 2019 | Mobile News
  • OnePlus 6T users facing rapid battery drain: Reports

    October last year OnePlus launched its latest flagship smartphone -OnePlus 6T. The smartphone received a huge response from the users across the world. But now some owners of OnePlus 6T has...

    January 28, 2019 | Mobile News
  • OnePlus 6T Republic Day offer: Get cashback, exchange offers and more

    Last month, OnePlus 6T was available at a discount on account of the year-end. Now, on account of Republic Day, the company has announced a new set of exciting offers on the 6T. This is the first...

    January 18, 2019 | Mobile News
  • OnePlus 7 prototype image leaked, expected to come with pop-up camera

    OnePlus launched its latest flagship smartphone in India on October 29 last year. Just after the launch of the phone, there are multiple leaks about the next-gen OnePlus smartphone. According to a...

    January 14, 2019 | Mobile News
  • Upcoming OnePlus smartphones to support wireless charging feature

    Though OnePlus and Oppo belong to the same parent company, the devices and new features that they implement in their offerings are quite different. However, the feature seen on devices from one...

    January 12, 2019 | Mobile News
  • Apple leads premium smartphone segment in Q3 2018: Counterpoint

    According to Counterpoint Research, the global, premium smartphone segment grew faster (+19 percent) than the overall smartphone segment (-5 percent) in Q3 2018. Growth was driven by new iPhones...

    January 3, 2019 | Mobile News
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