OnePlus, the well-known smartphone brand today, was launched by Pete Lau (CEO) and Carl Pei in December 2013. This Chinese phone maker is a fully-owned subsidiary of Oppo. The following year, the company launched its first smartphone; the OnePlus One. The smartphone made its way to the Indian market in December 2014. During that time, OnePlus also announced its plans to expand its presence in the South Asian region.

    The same year, OnePlus decided to open operations in several European countries including Finland, France, Germany, Greece, Hong Kong, Hungary, the UK and many more. OnePlus has presence in 43 countries as of March 2016. The company last year hinted that OnePlus may launch its smartphones via local carriers in the US.

    Invitation System:

    For the first couple of years, OnePlus used something called invitation system for selling its smartphones. In order to obtain an OnePlus device, customers had to sign up for a reservation or respond to the company’s social media posts or receive an invitation from those with an OnePlus phone.

    However, after receiving criticism from fans, OnePlus decided to ditch the invitation-based system. With the launch of OnePlus 3, the company started selling its devices like any other conventional OEM.

    “Smash the Past” Campaign:

    In the year 2014, OnePlus had launched a controversial marketing campaign called “Smash the Past” campaign. As part of the campaign, selected customers were asked to destroy their phones in order to get the OnePlus One phone at just $1. Unfortunately, the campaign went horrible wrong when many damaged their phones even before the campaign start date.

    The campaign was also criticized for environmental purposes. Following the controversy, OnePlus asked winners of the campaign to donate their old phones.


    Some of the products which OnePlus has in its portfolio are: OxygenOS, OnePlus One, OnePlus 2, OnePlus 3, OnePlus 3T, OnePlus 5, and OnePlus 5T.

  • OnePlus 5, 5T receives Android 9 Pie based OxygenOS open beta update

    OnePlus has started rolling out the Android 9 Pie based OxygenOS Open Beta update for its last year's flagship offerings the OnePlus 5 and OnePlus 5T. Both the smartphones had already received an...

    December 13, 2018 | Mobile News
  • OnePlus 6T McLaren Edition launched in India for Rs. 50,999, sale debuts on December 13

    OnePlus unveiled the OnePlus 6T McLaren Edition globally at an event in the U.K. on Tuesday. Now, the smartphone has been launched in India at an event in Mumbai. The device comes with several...

    December 12, 2018 | Mobile News
  • OnePlus 5G smartphone to be unveiled by end of May 2019

    Of late, 5G has become the talk of the town in the smartphone industry. Most smartphone OEMs are working on 5G smartphones and the announcements might kick start early next year. We already know...

    December 12, 2018 | Mobile News
  • OnePlus 6T McLaren Edition India launch live streaming: Expected to cost Rs 49,999

    OnePlus has officially confirmed the features and specifications of the OnePlus 6T McLaren Edition in the Europian market, and the company is all set to launch the limited McLaren Edition in...

    December 12, 2018 | Mobile News
  • OnePlus 6T McLaren Edition announced with 10GB RAM and Warp Charge 30

    As teased earlier, the OnePlus announced the special edition OnePlus 6T McLaren edition. The device was launched at an event in the UK. Bringing the speculations to life, this smartphone makes use...

    December 11, 2018 | Mobile News
  • This is how Screen Unlock in the OnePlus 6T works faster every time

    On Sunday, December 9 OnePlus published a blog post where the Chinese smartphone had explained the reason behind the inclusion of in-display fingerprint scanner on the OnePlus 6T. The company has...

    December 11, 2018 | Mobile News
  • OnePlus 6T McLaren Edition launch event: Will cost will cost €699 (Rs 57409) in Europe

    OnePlus is all set for the launch of the OnePlus 6T McLaren Edition, the most advanced state of the art smartphone from the brand with some of the top of the line features like 10 GB RAM, 50W Warp...

    December 11, 2018 | Mobile News
  • OnePlus 6T McLaren Edition will support Warp Charge 30: A day of battery life in 20 minutes

    OnePlus is all set for the launch of the OnePlus 6T McLaren Edition, which is the first smartphone...

    December 8, 2018 | Mobile News
  • OnePlus will not be the first company to launch a 5G smartphone with Qualcomm Snapdragon 855 SoC

    At the Qualcomm Snapdragon summit 2018, OnePlus claimed that the company will launch world's first smartphone with the Qualcomm Snapdragon 855 SoC with 5G network support by making an exclusive...

    December 7, 2018 | Mobile News
  • OnePlus CEO confirms new 5G phone will cost $200 to $300 more than 6T

    OnePlus recently announced that it would be the first company to launch a smartphone with Snapdragon 855 processor. The smartphone will first come on the UK carrier EE's 5G network before it hits...

    December 6, 2018 | Mobile News
  • OnePlus TV to be launched in 2019, 4K resolution expected

    We have already come across reports that OnePlus will bring the OnePlus TV sometime in 2019. Now, the company's CEO Pete Lau has stated that they are still working on the TV in order get the...

    December 6, 2018 | Home entertainment News
  • OnePlus 6T McLaren Edition Speed Orange is the official name of the upcoming OnePlus smartphone

    The OnePlus 6T is the most expensive and the most technically advanced smartphone from OnePlus with premium smartphone features like in-display fingerprint sensor, Snapdragon 845 SoC, and more....

    December 6, 2018 | Mobile News
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