High-End Apple iPhone Ultra Could Launch in 2024: Report

Last year, Bloomberg's Mark Gurman speculated that Apple might adopt a new naming convention for its new iPhone lineup, renaming the high-end "Pro Max" models as "Ultra." Now, Gurman has ditched that notion, stating that the iPhone Ultra will arrive in 2024 as a higher-end model above the iPhone Pro and Pro Max models.

2024 iPhone Ultra: Expected Features

In the latest Power On newsletter, Gurman says that Apple will launch the expensive iPhone "Ultra" model next year. Going by the launch timeline, the high-end device will likely be included in the iPhone 16 series.

Back in September last year, Gurman had stated that Apple could replace the Pro Max model with the Ultra model. However, he appears to have changed his tune this year, suggesting that the iPhone maker is planning to develop a pricier and more powerful model that will sit above the Pro Max models. "Internally, the company has discussed doing just that - potentially in time for the 2024 iPhone release," he added in his report.

Although it's still too early to say how the iPhone Ultra will differ from the Pro models, there's speculation that it will receive camera upgrades. Apple Analyst Ming-Chi Kuo believes that only the higher-end iPhone model will sport a periscope camera, hence we can expect the Ultra model to get this feature. Furthermore, it is reported that the device will feature a faster processor and a larger display.

It is rumored that Apple could finally ditch its proprietary Lightning connector next year. The iPhone maker will likely opt for wireless charging. It was previously reported that the iPhone 15, which is said to launch this year, will feature a USB-C port.

As for the price, the report states that Apple is "doing more to distinguish its Pro models from standard iPhones, giving consumers a reason to pay up." With talks of Apple slapping a hefty price tag on the high-end iPhone models, the Ultra model could be even more expensive than the iPhone 14 Pro Max, which starts at ₹1,39,900 in India.