How much does your Facebook account earn?

Written By: GizBot Bureau

Do you know what is your worth on Facebook? About $13 -- according to an analysis of the social networking site's ad revenues this year.

How much does your Facebook account earn?

Facebook, with 1.5 billion users, stands to make $12.76 in ad revenue off each user worldwide and about $48.76 off each user in the US, according to data from research firm eMarketer.

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According to the firm's estimates, Facebook will capture nearly 65 percent of total social ad spending worldwide in 2015, CNET reported. Facebook is expected to pull in about $16.3 billion in ad revenues globally this year, up 41 percent from the $11.5 billion in ad revenue it earned in 2014.

The figures are based on projected ad revenues from Facebook and its popular mobile photo-sharing app Instagram, which now has 400 million users. Instagram will take in about $600 million in ad revenue this year, said eMarketer, accounting for about five percent of Facebook's overall ad revenue.

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As for Twitter, it is expected to make nearly $7.75 in ad revenue per user worldwide this year and $24.48 per user in the US. Twitter has 316 million users. Twitter is projected to take in $2 billion in ad revenue in 2015, according to eMarketer.

Source IANS

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