Bharti Airtel has revised its Rs. 93 prepaid plan in order to compete with the Rs. 98 plan that is offered by Reliance Jio. At Rs. 93, the company is offering benefits such as 1GB of data, unlimited calls be it local, STD and roaming and 100 SMS per day for 28 days. This plan is valid only in select circles and we can expect it to be rolled out to all Airtel users soon.
The Airtel website has listed the Rs. 93 plan but it is not found in the My Airtel app for reasons unknown. Notably, the Rs. 93 plan listed on the website is applicable for all users. It bundles same benefits as mentioned above but the validity is 10 days for most users and 28 days for select users.
Lately, Airtel has been revising a lot of its tariff plans offering higher data benefits at the same cost. The company recently revised its prepaid plans so that it can offer 1.4GB of data instead of 1GB. Also, it revised the Infinity postpaid plans for the users offering double the data benefits per billing cycle. The Rs. 93 plan has been revised in order to compete with the Rs. 98 plan of Reliance Jio. Notably, the Rs. 98 plan offers 2GB of data and unlimited voice calls for the same validity of 28 days.
When it comes to benefits, the Jio plan is better as it offers 300 SMS per day instead of 100 SMS per day and 1GB of additional data. Also, the Jio users get the access to the Jio suite of apps that is an added advantage.
Apart from tariff plans, Airtel is competing with Jio in all aspects. The company is all set to collaborate with the device makers to come up with a 4G smartphone priced at Rs. 500. The operator is also said to launch low-cost tariff plans of Rs. 60 or Rs. 70 per month for these phones. If this turns out to be true in the near future, then Airtel will surely create a buzz in the Indian smartphone and telecom market segments.